1.0         Introduction In this fast accelerate origin world, twain firm should be pro-active in order to compete with their competitors. Thus, leak marketing is the important process to assist the firm to build their position in this competitive environment. The objective of this assignment is to cook and elaborate the strategy of the leading apparel manufacturer company- HYTEX incorporated Sdn. Bhd. Therefore in this assignment the first segment is introducing the news report of Hytex. The second farewell is to analyse or understand the consumers, market, and marco as well as microenvironment where Hytex is run in. The third part is be after and implementation. The forth part is control and recommendations for Hytex to perform better in the future. 1.1         Background of Hytex         In 1973, Hytex started operating as a lesser firm that did signal serigraph printing in a rented shop-house. However through a deliberat e plan of refinement and modernization, Hytex managed to move into its own manufactory premises.         Today Hytex is the largest automated tee shirt screen printer in Asia, which able to produce gritty quality plastisol prints. Hytex is a in full integrated coiffure manufacturer with in-house facilities and services such as designing, knitting, bleaching, dyeing, finishing, pigment dye, garment wash, cutting, screen printing, embroidery, sewing, pressing and packing service. Besides doing contract manufacturing for both local and export market, Hytex also diversify into sell business under the name of American Athletics, Tenderly and population of Cartoons.
Current ly, Hytex owns 27 stores in three countries,! namely Malaysia, Singapore and Brunei. 1.1.1         interact Companies of Hytex The future(a) companies are the subsidiaries companies of Hytex. ·         Hytex Incorporated Sdn.Bhd. ·         Hytex Apparels Sdn.Bhd. ·         Hytex Garments (M) Sdn.Bhd. ·         Hytex Products (M) Sdn.Bhd. ·         Hytex Holdings Sdn.Bhd. ·         Hytex International Pte.Ltd. ·         Hytex Garments (Cambodia) Pte.Ltd. ·         W.O.C. Boutique Sdn. Bhd. If you postulate to push a full essay, order it on our website:
OrderEssay.netIf you want to get a full information about our service, visit our page:
write my essay
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.